I like everything. Or at least I did, for 48 hours. Literally everything Facebook sent my way, I liked—even if I hated it. I decided to embark on a campaign of conscious liking, to see how it would affect what Facebook showed me. I know this sounds like a stunt (and it was) but it was also genuinely just an open-ended experiment. I wasn’t sure how long I’d keep it up (48 hours was all I could stand) or what I’d learn (possibly nothing.)
So says Mat Honan on Wired.com, in an article published on the site last Monday, I Liked Everything I Saw on Facebook for Two Days. Here’s What It Did to Me.
Seems that Facebook is playing games with us again: liking a status update in your news feed pushes that content toward the top of the feed, and recommends additional stuff based on what you like. Meaning, your news feed has nothing to do with who you choose as friends; it has to do with what advertising they want to show you. So, as the title of the article and the paragraph above suggest, Mat “liked” everything. The result was … well, read the article.
And after you read the article, read the comments. People were actually thinking about doing all of this, just this past weekend. And I missed it.
How about next weekend?