I’m pretty sure most of you live in countries where Kellogg’s cereals are sold, but you might not be aware of their various packs, where you get individual servings of some of their more popular cereals, for people who can’t make up their minds. This ad will explain it all better than I could.
They targeted them at different audiences: the Request Pack was for families without children, the Variety Pack was for families with children. They added a third one, the Snack Pack, for
families without parents just the kids, if the parents didn’t eat cereal, or maybe even didn’t eat breakfast, which is something you should never do. (Actually, the parents were probably stopping at Dunkin Donuts (which I think is just Dunkin now) or Winchell’s and grabbing a couple of donuts and coffee, which we all know is the Breakfast of Champions.)
Not to be outdone, Post (one of the competing brands) had their own assortments of cereals, like the Treat-Pak and Post-Tens.
General Mills, who had the most kid-friendly cereals (Kix, Trix, Cocoa Puffs, Wheaties, Lucky Charms etc.) didn’t sell mini-boxes of their cereals. Guess they weren’t interested in playing along.
Anyway, the kids’ packs would always have a half dozen sugar-coated cereals, which kept the Holton boys happy, because six boxes meant each one of us would get two and none of us would get stuck with the crappy cereals like Shredded Wheat and 40% Bran Flakes. With the Variety Pack, those were usually the odd men out.
By the way, in my neighborhood anyway, homes broke up into three different types, based on what brand of cereal your parents bought: Kellogg’s houses, Post houses, and General Mills houses. Ours was a Kellogg’s house.
Don’t know where I was going with this. I might have just been looking for a way to show old commercials.