Trumpeter, singer, bandleader, and record company executive Herb Alpert was born on this day in 1935. He led the Tijuana Brass through the 1960’s and part of the 1970’s, recording a number of albums with them. He and Jerry Moss founded A&M Records and signed, among others, Sergio Mendes and Brasil ’66, whose lead singer, Lani Hall, Alpert married in 1973. "A Taste Of Honey" was released on his 1965 album Whipped Cream And Other Delights, and reached #7 on the Hot 100 and #1 on the Adult Contemporary chart. This is a performance from The Ed Sullivan Show on November 7, 1965.